Inside the Hidden Market: Off Market Properties Eplained [Part 3]

Accessing and Winning in the Off-Market Space

Now that we have explained what off-market properties are and why they matter, the next step is knowing how to actually find them — and how to put oneself in the best position to secure a property when the right opportunity appears.

The Challenge of Going It Alone

Off-market properties don’t circulate through the usual advertising channels. They’re shared privately, often only with trusted buyers or within agent networks. This means everyday buyers can struggle to even hear about opportunities, let alone act on them in time.

Buyers can search for off-market properties on their own, but it requires consistency, patience and a lot of proactive legwork. Without a system in place, it’s easy to miss something or find out just a little too late.

DIY: How to Start Finding Off-Market Opportunities

If a buyer is committed to doing the search on their own, here are some realistic, manageable ways to widen the property reach:

Join agent email lists: Many agents share “pre-market” or quiet listings with their database first, you can also reach out to agents directly to ask about your specific brief.

Stay active in the community: Conversations at open homes, auctions, local events or even the school gate can uncover early whispers of potential sales.

Use off-market platforms: Some websites connect buyers and owners who are testing the waters without going public.

Follow local agents on social media: Instagram and Facebook Stories often show “coming soon” properties before they’re visible anywhere else. Also consider joining local groups where you can enquire about a direct sale.

These strategies can work — but only with regular attention and follow-through. It’s a lot of checking, contacting, monitoring and keeping relationships warm. For many buyers, the ongoing effort is the hardest part.

Why a Buyer’s Agent Makes This Easier

A professional buyer’s agent does all of the above — and far more — every single day.

Because this is our full-time work, we’re consistently having pre-market and off-market conversations. We’re maintaining relationships with local selling agents, tracking local movements, fielding owner enquiries, filtering opportunities and negotiating outcomes. What is time-consuming and unpredictable for a solo buyer is a structured, daily process for us.

How this helps the buyer:

Greater access: We hear about opportunities early because we’re already having the right conversations.

Less noise: We filter out properties that don’t align with the brief.

Better strategy: We guide buyers through value, risk, negotiation and “should we or shouldn’t we?” decisions with clarity.

Quick action: When the right property appears, we’re ready to move quickly — organising inspections, assessing value and negotiating promptly so buyers don't miss out.

Less stress: Buyers don’t have to constantly chase, check, follow-up and stay on high alert — we do all that.

Bringing it All Together

The off-market space offers real advantages, but it also demands time, persistence and strong relationships. Buyers can most certainly take the DIY route — and these tips will help — but reality is, it is likely to yield only a fraction of what’s really happening behind the scenes.

Working with a buyer’s agent who is a local area specialist means stepping into the market with someone who already has the access, the systems and the connections needed in a preferred area  to uncover opportunities and secure them with confidence.

At My Property Pro, our relationships and constant communication with Sutherland Shire and southern Sydney agents and vendors keep us a few steps ahead of the competition to ensure our buyer clients have the best access to properties and the best opportunities to secure those properties. Fifty percent of our last 12 purchases have been purchased off-market.

📞 Book your free consultation with My Property Pro today. Let us help you make it yours.

Elsja Hancock

About the author

Elsja Hancock is a buyer’s agent in Sutherland Shire with a strong background in research and consulting. Holding a Masters in Clinical Psychology from Pepperdine University, she has over a decade of experience in data analysis for leading Australian corporations. Known for her organisation and detail, Elsja has helped hundreds of clients secure properties across the Shire and beyond.